Frequently asked questions

#1 Content

“Why are your websites text heavy?”

There is no golden rule when it comes to the volume of text on a web page and will often depend on what your competitors, who rank well in Google, are doing. However, there needs to be a decent amount of text in order to get enough of the right keywords naturally knitted in. SEO is a complex process (and something we talk about at the start of your project) and during the research phase we can be more accurate about how much text will be needed on your website. Bear in mind that because you need to appeal to real people (not just a search engine) you need to provide a good explanation of your business, process and points of difference for you to stand out and create a golden connection. The words in your content are powerful for both reasons and content is still king.

“I have heard about landing pages. will you create these in my website?”

Yes we will. Landing pages are a targeted page that are designed and set up to appeal to a specific audience type so that everything resonates and talks directly to them. You are reading a landing page right now! As a home improvement business we have tailored everything to speak to you. If you have multiple customer types and services then you will need multiple powerful landing pages which are powerful to drive targeted traffic to. But don’t worry, we can take care of all of this for you.

“Will you write the website text for me?”

Yes, this is an important part of your website and we will work with you to pull out the right messages and content, that will appeal to both your ideal customer and search engines, when you start to promote your site.

#2 design

"What is a brand?”

Good question. Your brand is not just a logo. It is the connection and emotion you convey in all of your marketing whenever a potential customer comes into contact with your business. We can help with all of that.

"Will you design my Logo?”

Yes we would love to! As part of our process, we can look at your existing branding and logo or set you up a new identity. 

"I already have a logo, can you still help me?”

Yes we can.

#3 pricing

“I will figure it out myself. can you just build me a website?”

Our Foundation Workshop is our proven process to a website that is set up properly. If you skip the workshop it is likely you will be redoing your website again because you did not lay your foundations correctly. Doing our workshop now, will save you time and money in the future as you won’t need to reinvent the wheel when your business evolves.

"I already know my business, I just need you to do the website”

Yes absolutely, but with all website builds we need to “profile” every aspect of your business. This enables us to ensure your time and money is used in the best possible way, to create an incredible website that speaks to your ideal customer. So, if you know your business really well, then our Foundation Workshop is perfect for you.

"What if I can't afford your services?”

Don’t worry there is another way. With our range of engaging website templates, we can help you get a website up and running in an efficient and affordable way. 

#4 search engines

"Why won't my website be on page 1 of Google as soon as it is live?”

Another good question. There are many variables and criteria that Google require for a website to “rank” for certain keywords. If it is a new domain name then it will take longer than a website that already exists. However, organic search engines results wouldn’t be fair if suddenly a new website became live and knocked the existing number 1 off the top spot. Not everyone can rank for the same keyword and so you have to have a strategy in place.

"What if I don't know the goal of my website?"

Don’t worry. Part of our Foundation Workshop process is to help you figure this out. We will work with you to fully understand what you are trying to acheive and then work backwards from there. “Much like the home improvement services you offer.”

"How long will it take for google to start picking up my site?"

A good question. Unfortunately, there is no straightforward answer. It just depends. As part of putting your website live, we will create a Google Webmaster Tools account for you and a sitemap that we submit to Google. This tells Google what the pages are and that they are ready to be indexed. It speeds up the process rather than waiting for Google to “find” your website. However, being picked up by Google does not automatically mean you are “ranking” in the search engine listings.